Empowering a Data-Driven Salesforce Nationwide

Leaders from New Belgium Brewing show how they leverage information using Salient Dashboard Miner in the salesforce.

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New Belgium’s team embedded Margin Minder dashboards directly into their mobile CRM system that is universally used to ensure overwhelming product adoption and set up long-term success.

When we held a formal RFP, Salient was included as well as some real heavy hitters in the industry like Dundas, Qlik, Tableau, Microsoft, and others. As we went through all the hoops of the RFP, Salient ended up clearly coming out on top, and we couldn’t have been more excited.

– Ryan Van Fleet

With this approach, New Belgium created a single source of management information that drives consistent results, improves accountability and enhances overall enterprise value.

Shorten the steps to take action. If you can get somebody to take action more quickly, you are going to save that time and you are going to have an exponential reward to come back.

– Jessica Schleiger

The New Belgium team clearly displays the value of harnessing data from multiple sources including sales, supply chain, finance, CRM, depletions, and points of distribution to deliver a clearer picture of enterprise performance.

Ryan Van Fleet
Director of Business Insights and Planning


Jessica Schleiger
Ranger Relationships Counselor & CRM