Pabst Improves Market Execution with Salient

Learn how Pabst used Salient’s solution to improve market execution.

 

Alexandra Bishop-Counts, Sr. Manager Sales Analytics, explains how Pabst is able to cut marketing spend and improve market penetration with advanced customer targeting.


Alexandra Bishop-Counts
Sr. Manager
Sales Analytics

 

With Salient Margin Minder, we can look at exactly how we’re doing internally with our sales velocity and distribution so that we can cut down on spending, target the right stores, and easily report on any successes or failures that we have with any product launch or product retrench.